Three offers.
Every number published.
One system, priced three ways — each offer is how much of MPSOS you switch on. The Sales OS Install at $25,000 builds the machine. The Sales Program at $10,000 skills the people and certifies them. A Fractional VP at $4,000/mo runs it for you. All in USD. Every number is on this page — you'll know the exact price before you ever talk to us. Most consultancies can't say that.
We install MPSOS end-to-end: Apollo and deliverability in phase 1, then live cold sequences, the qualification and closing playbooks, and the pipeline scoreboard.
- Phase 1 — Apollo, sending domains, deliverability
- First three cold sequences live
- Qualification framework + closing playbooks
- The Scoreboard — pipeline cadence + KPIs
- Documented playbook your team keeps
- No seat limit — your whole team, one price
Twelve weeks of live training that teaches your whole team to turn cold meetings into pipeline — and certifies them for it. One price, no seat limit.
- Live group coaching every week (90 min)
- Unlimited seats + full recorded library
- Discovery, qualification, objection, closing drills
- Live call reviews — 8 per month across the team
- MAVEN certification, valid 12 months
- Deposit at signature
An embedded operator who owns the sales process end-to-end — standups, 1:1s, pipeline reviews, hiring input, and the forecast.
- Daily team standup (every weekday)
- Weekly 1:1 with every rep on the team
- Biweekly pipeline review + deal triage
- Biweekly executive sync (owns the forecast)
- Hiring input — scorecards, interviews, ramps
- Direct Slack access + ad-hoc coaching
One ICP across all three · Tech companies, $3M+ ARR · Apollo subscription bought by the client
The questions about money.
The Install builds the system — Apollo, deliverability, sequences, playbooks, scoreboard — for $25,000 over 12 weeks. The Program trains the humans who run it — discovery, qualification, objection handling, closing — for $10,000 over 12 weeks, with certification on completion. Build the machine, or skill the people. Plenty of companies do both, in that order.
No catch, but here's the honest boundary. Unlimited seats in every live session and unlimited access to the recorded library — bring two reps or twelve, the price is the same. The one thing that is capped is individual call reviews: 8 per month across your team, because those are 1:1 operator time.
Because we'd rather win on volume and word-of-mouth than artificial exclusivity — the price is the marketing. A full-time VP at this scope (daily standups, owning the forecast, running rep 1:1s) is a $150K+ fixed cost. The catch is real: we're capped at 5 concurrent clients and we say no often.
Yes. The number you see on this page is the number on the contract. The Install and the Program are fixed-scope, fixed-fee. The VP is flat monthly with no setup fees or hidden charges.
You choose the start date at signature — no open-ended starts. If something genuinely disrupts the business, you get one pause of up to 60 days with no penalty: your price is held and your slot is held.
No — the client buys their own Apollo.io seat. We configure the account, build the sequences, and run deliverability on top.
The Sales OS Install: 50% on signature, 50% at week 6. The Sales Program: deposit at signature, balance before the cohort starts. The Fractional VP: deposit at signature, then billed monthly in advance. Bank transfer or card via Stripe.
It rolls month-to-month. Same scope, same price. Cancel any time after the initial 6 months with 30 days' notice. The 6-month minimum exists because rep-level coaching cadence doesn't compound in less time.
Thirty minutes.
No pitch.
Just an honest read
of where you are.
A Virtual Coffee is what it sounds like — half an hour, on a video call, where we look at your sales motion and tell you what we'd build if it were ours. If we're not the fix, we'll say so. If it is a fit, the next step is The Teardown — 45 minutes on your live outbound — then The Install: fixed scope, a go-live date, 30–90 days depending on the offer. The last three installs: $225K pipeline in 11 weeks, 3× pipeline in 90 days, and $650K weighted pipeline in a quarter.
30 minutes, capped.
Respectful of your calendar. We don't run discovery marathons or “follow-up sequences” disguised as relationships.
No follow-up cadence.
Not a fit? You will not hear from us again. No newsletter, no nurture, no “just checking in” email in six weeks.
Honest assessment.
We'll tell you exactly where you are — even if the right answer is “you don't need us yet”. That's the point of the call.