The outbound system your reps will actually run — not a deck they'll ignore. We install MPSOS: Apollo, the sequences, the playbook, the scoreboard. Then we train your team and hand over the keys. Tech companies only.
Every deal needs your face on the call. The pipeline collapses when you go on holiday, and growth caps at the size of your calendar.
Sequences land in spam, replies are rare, and the CRM is a graveyard. You're spending on Apollo, Lemlist and Sales Nav and getting four meetings a month.
Two SDRs, three different pitches, no shared definition of “qualified”. Every call sounds new. Every deal feels like luck.
You bought the deck. Read it once. It's now a Notion page nobody opens. The only thing the engagement installed was scepticism.
You can't say what next quarter looks like with a straight face. Pipeline is “vibes”, forecast is “hope”, board reporting is fiction.
You hired a senior AE. They quit in five months. The next one will too — because there's nothing for them to plug into.
Everyone will sell you a “sales operating system” — a framework, a course, a deck you have to execute yourself. We built the proper one. We don't teach MPSOS, we install it: the machine your outbound actually runs on. The four tiers are simply how much of it you switch on.
Apollo configured to your ICP — filters, saved searches, wired into your CRM. A cold engine that books meetings.
Sending domains, SPF / DKIM / DMARC, and warmed mailboxes — so your cold email lands in the inbox, not spam.
Your first three cold sequences, written and live. Campaigns working from day one, not a template you fill in later.
A discovery and qualification framework so your team stops burning time chasing bad-fit deals.
Objection-handling and closing scripts your reps actually run — so cold meetings turn into revenue.
A weekly pipeline cadence and the KPIs that matter, so you forecast on facts, not hope.
MPSOS doesn't replace your CRM, your reps, or your methodology — it makes them work. Apollo, HubSpot, Pipedrive, Salesforce, Attio, or a spreadsheet. The tools were never the problem. The install is. And your side of it is about 2 hours a week, whichever tier — we do the heavy lifting.
We learn your business, you ask us anything, and we tell you which tier — if any — fits.
We audit your live outbound on our SOTA diagnostic — Signal, Offer, Timing, Approach — and show you exactly where it leaks.
First engine live in ~30 days (Apollo MCS); the full Sales Program runs 12 weeks. Fixed scope, a go-live date, a machine your team owns.
Three phases. 12 weeks. The full Sales Program install — your team owns it forever.
Every lead source, every conversion point, every deal that slipped — mapped, ranked, and turned into a written diagnosis. You'll see exactly where revenue leaks before we touch a single tool.
Email domains, sequences, CRM, dashboards, qualification frameworks — everything configured, documented, and live. By week 8 the engine is running, not waiting on a slide deck.
Live call coaching, real-time feedback, performance review. We co-pilot the system in production until your team can run it cold. Then we hand the keys over and step away.
Most consultancies hide the price, sell with a partner, deliver with juniors, and hand you a deck. We do the opposite — on purpose.
Names anonymised under NDA. Numbers are exact. We don't run quote graveyards — we run engagement ledgers.
We anonymise the company. We don't anonymise the number. Every outcome on this page is reproducible from the engagement records.
All outcomes →I've spent 8 years installing sales engines for 100+ tech companies. Here's how we'd build yours.
I started MAVEN because I was tired of watching talented tech founders buy expensive strategy decks that never got executed. We're tech sales consultants who don't deliver advice — we install the sales process, build the outbound, coach the team, and hand you a machine that runs without us. That's the entire difference.
Skip the price ladder for a second. Find the sentence that sounds like your business — we'll point you to the right starting point.
Apollo, the sending domains, deliverability, or the sequences aren't installed right — so good messages land in spam and nothing converts.
Start with Apollo MCSThey handle warm demos fine but freeze on cold meetings — no discovery, no qualification, no structure for turning a reply into pipeline.
Start with The Sales ProgramYou're still the best closer in the building. There's no operator running the forecast, the cadence, or the reps day to day.
Start with Fractional VP of SalesReply rates slide, domains age, sequences go stale, and nobody internally is paid to keep it sharp month after month.
Start with Continuous RetainerFour tiers, one system — each is simply how much of MPSOS you switch on. Apollo MCS is the gateway and credits 100% toward the Sales Program. The Fractional VP is the deepest engagement; the Retainer is the lightest.
Apollo configured by a certified partner. The fastest way to prove we can install something that actually works.
We install the full sales motion and train your team to convert cold meetings into pipeline. The core premium tier.
We own the sales process end-to-end. Daily standups, weekly 1:1s, biweekly pipeline review, biweekly exec sync.
After the engine is built, keep us on speed-dial for iteration, deliverability monitoring, and async questions.
One ICP across every tier · Tech companies, $3M+ ARR · Apollo subscription not included in MCS
MPSOS is the MAVEN Proper Sales Operating System — the machine your outbound actually runs on. Everyone else sells a framework, a course, or a deck you execute yourself; we install the proper one. Apollo configured, domains warmed, sequences live, the playbook, and the scoreboard — built by the operator, not handed over. The four tiers are simply how much of MPSOS you switch on.
A Virtual Coffee is what it sounds like — half an hour, on a video call, where we look at your sales motion and tell you what we'd build if it were ours. If we're not the fix, we'll say so. If it is a fit, the next step is The Teardown — 45 minutes on your live outbound — then The Install: fixed scope, a go-live date, 30–90 days depending on tier. The last three installs: $225K pipeline in 11 weeks, 3× pipeline in 90 days, and $650K weighted pipeline in a quarter.
Respectful of your calendar. We don't run discovery marathons or “follow-up sequences” disguised as relationships.
Not a fit? You will not hear from us again. No newsletter, no nurture, no “just checking in” email in six weeks.
We'll tell you exactly where you are — even if the right answer is “you don't need us yet”. That's the point of the call.
