Ongoing sales consulting,
for outbound teams.
Ongoing tech sales consulting is a continuous engagement where an outside operator runs and improves your outbound month after month — not a one-off project. For tech companies at $3M+ ARR, MAVEN does it two ways: an embedded Fractional VP who owns the process, or a lighter retainer that keeps the engine tuned.
A one-off build hands you a system and walks away. But sending domains age, messaging goes stale, reply rates slide, and reps drift the moment no one's watching the numbers.
Outbound decays.
Someone has to own it.
Continuous tech sales consulting keeps the engine running: sequences iterated on live data, deliverability fixed before it bites, reps coached every week, and the forecast owned by someone accountable. For an outbound team, that's the difference between pipeline that compounds and pipeline that quietly stalls between projects.
Embedded operator,
or continuity layer.
We own the sales process end-to-end. Daily standups, weekly 1:1s, biweekly pipeline review and exec sync. The operator a $200K VP hire would be — without the hire.
- Owns forecast, deal hygiene, and coaching cadence
- Daily team standups + weekly rep 1:1s
- Biweekly pipeline review + executive sync
- Hiring input — scorecards, interviews, ramps
For teams whose engine is already built and who want it kept sharp. Ongoing iteration, deliverability monitoring, and async support — without the full VP scope.
- Monthly Apollo + deliverability tune-up
- Sequence iteration on live performance data
- Always-on async support (24h reply)
- Quarterly KPI review
Ongoing vs one-off
vs a full-time hire.
| Option | Owns the numbers? | Time to value | Year-1 cost |
|---|---|---|---|
| Ongoing consulting (MAVEN) | Yes — every week | Days | $24K–$48K + rev share |
| One-off project / agency | Only during the sprint | Weeks | $15K–$40K, then nothing |
| Full-time VP of Sales | Yes | 3–6 months to ramp | $150K–$250K+ loaded |
| Do it yourself | Founder does | Months of trial + error | Founder time |
Frequently asked questions.
Ongoing (continuous) tech sales consulting is a recurring engagement where an outside operator runs and improves your outbound sales month after month — owning the process, the cadence, and the numbers — rather than delivering a one-off project and leaving. For tech companies it means someone is accountable for pipeline every week, not just during a 90-day sprint.
A one-off project installs a system and hands it over. Ongoing consulting keeps operating it: iterating sequences on live data, fixing deliverability before it bites, coaching reps, and owning the forecast. Outbound decays without maintenance — domains age, messaging goes stale, reps drift — so continuous beats one-and-done for teams that need durable pipeline.
MAVEN offers two continuous models. The Fractional VP of Sales is $4,000/mo plus 10% revenue share (six-month minimum, capped at five concurrent clients) — an embedded operator who owns the sales process. The Continuous Retainer is $2,000/mo, month-to-month, for lighter ongoing iteration and async support once the engine is built.
Tech companies at $3M+ ARR — SaaS, software, IT service providers, and system integrators — with an outbound motion that needs an owner. It's for founders who want to step out of the weekly pipeline call and hand the operating role to a senior operator without making a $200K full-time VP hire.
Yes. You own the Apollo account, the sequences, the playbook, and the trained team. We don't lock you in — the Continuous Retainer and Fractional VP are both there because clients want us to keep operating alongside them, not because anything breaks if they leave.
Thirty minutes.
No pitch.
Just an honest read
of where you are.
A Virtual Coffee is what it sounds like — half an hour, on a video call, where we look at your sales motion and tell you what we'd build if it were ours. If we're not the fix, we'll say so.
30 minutes, capped.
Respectful of your calendar. We don't run discovery marathons or “follow-up sequences” disguised as relationships.
No follow-up cadence.
Not a fit? You will not hear from us again. No newsletter, no nurture, no “just checking in” email in six weeks.
Honest assessment.
We'll tell you exactly where you are — even if the right answer is “you don't need us yet”. That's the point of the call.