Ongoing sales consulting,
for outbound teams.
Ongoing tech sales consulting is a continuous engagement where an outside operator runs and improves your outbound month after month — not a one-off project. For tech companies at $3M+ ARR, MAVEN does that one way: an embedded Fractional VP of Sales who owns the process and the forecast. If the engine does not exist yet, the Sales OS Install builds it first — continuous management only makes sense once there is a machine to run.
A one-off build hands you a system and walks away. But sending domains age, messaging goes stale, reply rates slide, and reps drift the moment no one's watching the numbers.
Outbound decays.
Someone has to own it.
Continuous tech sales consulting keeps the engine running: sequences iterated on live data, deliverability fixed before it bites, reps coached every week, and the forecast owned by someone accountable. For an outbound team, that's the difference between pipeline that compounds and pipeline that quietly stalls between projects.
Run it for you,
or build and hand over.
The only genuinely continuous engagement we run. We own the sales process end-to-end — daily standups, weekly 1:1s, biweekly pipeline review and exec sync. The operator a $200K VP hire would be, without the hire.
- Owns forecast, deal hygiene, and coaching cadence
- Daily team standups + weekly rep 1:1s
- Biweekly pipeline review + executive sync
- Hiring input — scorecards, interviews, ramps
If there is no engine yet, continuous management is premature. We install MPSOS in twelve weeks, document it, and hand your team the keys — then you decide whether you want an operator running it.
- Apollo, domains and deliverability (phase 1)
- Cold sequences live + qualification and closing playbooks
- The Scoreboard — weekly pipeline cadence
- No seat limit · your team owns every artefact
Ongoing vs one-off
vs a full-time hire.
| Option | Owns the numbers? | Time to value | Year-1 cost |
|---|---|---|---|
| Ongoing consulting (MAVEN) | Yes — every week | Days | $48K/year at $4K/mo |
| One-off project / agency | Only during the sprint | Weeks | $15K–$40K, then nothing |
| Full-time VP of Sales | Yes | 3–6 months to ramp | $150K–$250K+ loaded |
| Do it yourself | Founder does | Months of trial + error | Founder time |
Frequently asked questions.
Ongoing (continuous) tech sales consulting is a recurring engagement where an outside operator runs and improves your outbound sales month after month — owning the process, the cadence, and the numbers — rather than delivering a one-off project and leaving. For tech companies it means someone is accountable for pipeline every week, not just during a 90-day sprint.
A one-off project installs a system and hands it over. Ongoing consulting keeps operating it: iterating sequences on live data, fixing deliverability before it bites, coaching reps, and owning the forecast. Outbound decays without maintenance — domains age, messaging goes stale, reps drift — so continuous beats one-and-done for teams that need durable pipeline.
One: the Fractional VP of Sales at $4,000/mo — a six-month minimum, capped at five concurrent clients, an embedded operator who owns the sales process, the forecast and the coaching cadence. If the outbound engine does not exist yet, the honest first step is the 12-week Sales OS Install at $25,000; continuous management of a machine that was never built is just expensive supervision.
Tech companies at $3M+ ARR — SaaS, software, IT service providers, and system integrators — with an outbound motion that needs an owner. It's for founders who want to step out of the weekly pipeline call and hand the operating role to a senior operator without making a $200K full-time VP hire.
Yes. You own the Apollo account, the sequences, the playbook, and the trained team. We don't lock you in — the Fractional VP exists because some founders want an operator running the number, not because anything breaks if they leave.
Thirty minutes.
No pitch.
Just an honest read
of where you are.
A Virtual Coffee is what it sounds like — half an hour, on a video call, where we look at your sales motion and tell you what we'd build if it were ours. If we're not the fix, we'll say so. If it is a fit, the next step is The Teardown — 45 minutes on your live outbound — then The Install: fixed scope, a go-live date, 30–90 days depending on the offer. The last three installs: $225K pipeline in 11 weeks, 3× pipeline in 90 days, and $650K weighted pipeline in a quarter.
30 minutes, capped.
Respectful of your calendar. We don't run discovery marathons or “follow-up sequences” disguised as relationships.
No follow-up cadence.
Not a fit? You will not hear from us again. No newsletter, no nurture, no “just checking in” email in six weeks.
Honest assessment.
We'll tell you exactly where you are — even if the right answer is “you don't need us yet”. That's the point of the call.